For creator-led Shopify brands · $15K–$100K monthly growth spend
Turn attention into profitable growth.
A senior growth operator across product, paid acquisition, conversion and P&L — built for lean teams that need one commercial plan, not more disconnected agencies.
ShopifyProductMeta + GoogleCROP&L
Growth command center
Illustrative founder view23.6%
↑ 4.7pp vs prior periodNet profit over time$310K
May 1 — May 30$300K$200K$100K$0
May 1May 8May 15May 22May 29
One system, five levers
◇
OfferPositioning
◎
StoreCVR
↗
AcquisitionCAC
✦
CreativeVelocity
↓
ProfitMargin
Creator attention→Better products→Higher conversion→Profitable scale
One connected growth system
Your channels should not operate in separate rooms.
We connect acquisition, storefront behavior, customer data and unit economics—then turn them into one prioritized operating plan.
Acquisition & commerce data
GGoogle Ads♪TikTok AdsSShopify4GA4KKlaviyo
Connect→
Store Profit OS
One commercial view of growth
CACCVRAOVMargin
01 Diagnose the constraint
02 Prioritize the opportunity
03 Run and measure the work
Decide→
Decisions & execution
↗AcquisitionBudget & scaling◇Product & CROFunnel priorities✦CreativeTesting system$P&LProfit decisions
Before: channel-led growth
Fragmented reports, conflicting attribution and activity without a shared commercial priority.
After: profit-led growth
One view of the business, one ranked roadmap and every channel working against the same outcome.
A deliberately narrow fit
Built for the brand with momentum — and a messy growth system.
Creator & influencer brands
Beauty, wellness, lifestyle and personal brands turning an audience into durable commerce.
Lean Shopify teams
Usually 2–10 people with roughly $15K–$100K in monthly growth spend and no senior growth leader.
Looking for isolated execution
Not built for teams seeking the cheapest media buyer, a one-off design task or guaranteed overnight results.
Operator proof
Built in the work, not in a pitch deck.
Selected outcomes delivered across previous in-house and client growth roles in ecommerce, fintech, insurtech and mobile.
paid media managed
Across Meta, Google and performance channelsof GMV from paid acquisition
In a previous ecommerce operating rolecost per lead
Delivered in a fintech growth programmobile app installs
Generated across previous growth rolesMS
Operator-led
Work directly with the operator ↗Senior thinking stays in the room.
Led by Mohamad Safaiean, a growth and acquisition operator with 7+ years across paid media, product growth, analytics and commercial strategy. No junior account-manager handoff.
What we do
Everything between attention and profitable growth.
One accountable operating layer across the customer journey — built for teams too lean to coordinate fragmented specialists.
Product & store design
Shape the offer, customer journey, landing pages and Shopify experience around how people actually decide to buy.
UX directionOffer designLanding pages
Conversion optimization
Find and fix the friction between product discovery, add-to-cart, checkout and repeat purchase.
CRO roadmapA/B testingCheckout
Paid acquisition
Run Meta and Google around contribution profit, creative learning and scalable customer acquisition.
Meta AdsGoogle AdsCreative testing
P&L & measurement
Connect spend, revenue, margin and operating costs so every growth decision has commercial context.
P&LAttributionDashboards
Social & creative systems
Turn founder insight, customer language and platform data into a repeatable content and creative engine.
Content systemUGC briefsSocial strategy
AI & growth operations
Give a lean team practical AI workflows, cleaner reporting and a weekly operating rhythm that compounds.
AI workflowsAutomationTeam enablement
The first 30 days
From scattered activity to one clear growth plan.
We do not start by launching more campaigns. We start by seeing the whole business, finding the constraint and making the next decisions obvious.
Full-funnel diagnosis
One view of acquisition, storefront, retention and unit economics.
Profit baseline
A clear read on CAC, AOV, margin, payback and the numbers that matter.
90-day growth roadmap
Prioritized tests with owners, impact, effort and success metrics.
Operating cadence
A practical weekly rhythm for decisions, execution and learning.
What you actually receive
A decision document, not an audit theatre.
The diagnostic makes the next growth decisions visible before you commit to a larger engagement.
Request the Diagnostic ↗Constraint map
Where profit is leaking across acquisition, store conversion, offer and measurement.
Commercial baseline
A working view of CAC, CVR, AOV, contribution margin and payback.
Priority scorecard
Opportunities ranked by likely impact, confidence, effort and speed to learn.
90-day action plan
Clear decisions, owners and success metrics — not a generic audit document.
Ways to work together
Start with clarity. Scale the partnership when it earns it.
Growth Diagnostic
A focused audit for a founder who needs to know where growth is leaking before investing more.
- Acquisition + tracking review
- Shopify journey teardown
- P&L opportunity map
- 90-day priorities
90-Day Growth Sprint
Fix the foundation, launch the highest-value experiments and install a repeatable growth rhythm.
- Everything in Diagnostic
- CRO + offer experiments
- Paid media restructuring
- Weekly growth room
Embedded Growth Partner
A senior growth and product operator inside your lean team — without building a full department.
- Growth leadership
- Acquisition oversight
- Product + CRO roadmap
- Reporting and team enablement
How trust is protected
No black box between the work and the business.
Your accounts stay yours
Client-owned ad, analytics and commerce accounts. Access is scoped and permission-based.
Direct operator access
The senior operator stays in the decisions. No junior account-manager handoff.
One weekly commercial view
Decisions connect CAC, CVR, AOV and margin — not channel activity in isolation.
Clear scope before commitment
You see the constraint, priorities and recommended engagement before expanding the work.
Questions a careful founder should ask
Before you trust us with growth.
Clear answers before access, contracts or a larger commitment.
Are you an agency or a consultant?+
An operator-led growth partner. Strategy and execution stay connected across product, acquisition, CRO and commercial decisions.
Do you replace our existing team or agency?+
Usually not. We can lead the growth system, strengthen an internal team, or work alongside specialists already delivering well.
What stage is the best fit?+
Creator-led and lean Shopify teams, typically under 10 people and investing roughly $15K–$100K per month in growth.
What happens after I submit the form?+
We review your context within two business days. If there is a fit, we schedule a focused 30-minute conversation and recommend the smallest useful next step.
Do you need access to our accounts?+
Not before we agree the scope. Any review is permission-based, your accounts remain yours, and we request only the access needed for the work.
Start with a growth diagnostic
Find what is holding the brand back.
Tell us where the business is today. We review every request personally and recommend the smallest useful next step — even if that is not hiring us.
✓ No generic sales deck✓ No account access before scope✓ Your information stays private